Too Fast Infinity Group has launched an aggressive plan to expand its food business after investing over 20 million baht to revamp "Too Fast Infinity" in Sam Yan, making it more vibrant than ever. This new hub for various restaurants, bars, and cafes aims to cater to urban dwellers of all ages and genders. On the auspicious date of August 8, they will officially open the "Infinity Hall," a large multipurpose hall that can accommodate over 200 guests and has parking for more than 30 cars. The goal is to support meetings, weddings, and various events, believing that the One Stop Service concept will revitalize business in the heart of the city.

Ms. Komonrat Laobutrdeephathee, founder and managing director of Too Fast Infinity Group, announced that on August 8, they will officially launch the revamped "Too Fast Infinity" and "Infinity Hall," which spans over 2,000 square meters in the heart of the city. This follows a successful soft opening of "Too Fast Infinity" in Sam Yan, which features a variety of restaurants, bars, and cafes under its brand, including ABBA CAFÉ, Secret Chamber, Ta To Ocha, Sen Thong Ek, and Kamon, since April 2023. The response has exceeded expectations from target customers of all ages, lifestyles, including families, young professionals, and those looking for venues for gatherings, seminars, and weddings.

The renovation of "Too Fast Infinity" has involved an investment of over 20 million baht, dividing the space into three main zones. The ABBA CAFÉ zone is a modern café with both indoor and outdoor seating, designed like a library that combines luxury, modernity, and warmth, targeting families, young professionals, and students. This zone offers a diverse menu of food, café drinks, and pastries.

The Secret Chamber zone is an exclusive hidden bar within "Too Fast Infinity," themed around the concept "Your secret is safe with me." The decor features a European style reminiscent of Harry Potter, emphasizing red brick and wood, akin to a 90s English café. This zone focuses on authentic Thai cuisine, international dishes, and a variety of drinks, with highlights including Beer Bingsu, targeting young professionals and students looking to hang out with friends, accompanied by live music.

The Infinity Hall is a large multipurpose hall that can accommodate over 200 people, adaptable for various customer needs, including parties, seminars, weddings, and training courses. It is expected that after the full opening, "Too Fast Infinity" will regain its bustling atmosphere similar to pre-COVID-19 times, with an average of 100 customers on weekdays and up to 200-500 on weekends.

The unique selling point and strength of "Too Fast Infinity" is its One Stop Service, the only one in Sam Yan, conveniently located near the MRT Sam Yan station. In the future, in addition to the three zones, there are plans to expand with additional services such as a beauty clinic and a flower shop to meet the diverse needs of all customer groups and lifestyles.

Ms. Komonrat stated that the overall food business is believed to be minimally affected by the economy compared to other service sectors, as evidenced by the performance of the food businesses under "Too Fast Infinity," which has branches throughout Bangkok, including three branches of Secret Chamber in Sam Yan, MBK Center, and Charn at the Avenue Chaengwattana, as well as two branches of Sen Thong Ek and Ta To Ocha. Each brand's performance continues to grow despite the economic climate, allowing Too Fast Infinity Group to remain strong and poised for further expansion.

"The business strategy of Too Fast Infinity Group prioritizes location selection, ensuring each site is prime and densely populated, close to offices, educational institutions, and government centers, with a clear target audience. We aim for Too Fast Infinity to be a role model as a hub for our food business, leading to sustainable and robust growth in the Food and Beverage sector under the Too Fast Infinity brand," Ms. Komonrat concluded.

Too Fast Infinity is now open for service from 08:00 to 23:00. For more information and promotions, follow them on Facebook: Too Fast Infinity or call 063-662-5555.